Fort-de-France, Fort-de-France (FUA), Martinique
City population: 140947
Duration: 2022 – ongoing
Implementation status: Ongoing
Scale: Micro-scale: District/neighbourhood level
Project area: unknown
Type of area: Other
Last updated: October 2024

This project involves collaboration among government, private, and educational entities focused on developing an agroforestry initiative that integrates economic activity, labor market integration, and educational opportunities for young children at the “Foyer de l’Espérance” [school and child welfare center] in Fort-de-France. The objective is to plant 1,500 cacao trees on the Foyer's premises by 2025. These trees will serve as pedagogical support for teachers and children. Planting activities commenced in 2022, and the first cacao pods are expected to mature in 2-3 years. Subsequently, these pods will be processed and transformed by the Martinican Lauzéa chocolate factory under the brand “Chocolat de l’Espérance” (Refs 2; 4). The idea for this project emerged in June 2022 when young students engaged in a discussion about cocoa farming with Thierry Lauzéa during "Business Thursdays," organized by “Espérance Formation Insertion.” These meetings allow young beneficiaries to explore the business world and discuss their career paths with professionals. During one of these sessions, the young participants inquired about the origins of the cocoa used in Lauzéa's chocolates, leading to the concept of producing cocoa for the Frères Lauzéa company (Refs 3; 5).

Tree planting at the Esperance school
Screenshot taken from: https://francophone-solidarite.org/action-de-terrain-plantation-de-200-cacaoyers-avec-des-jeunes-de-martinique/

Overview

Nature-based solution

  • Community gardens and allotments
  • Other
  • Parks and urban forests
  • Other

Key challenges

  • Green space, habitats and biodiversity (SDG 15)
  • Green space creation and/or management
  • Social justice, cohesion and equity (SDG 10)
  • Social cohesion
  • Social justice and equity
  • Environmental education
  • Economic development and employment (SDG 8)
  • Economic development: agriculture
  • Employment/job creation
  • Sustainable consumption and production (SDG 12)
  • Sustainable consumption
  • Sustainable production

Principal problems in Functional Urban Area (FUA)

  • Environmental Degradation
  • Deforestation and forest degradation
  • Land use and Socio-economic change
  • Agriculture/ crop production
  • Limited economic opportunities and local livelihoods
  • Health, Well-being and Social cohesion
  • Loss of sense of place and identity

Key priorities

Social Justice and community

Focus

Creation of new green areas, Creation of areas for food production (community gardens, allotments), Maintenance and management of urban nature, Maintenance or upgrade of exisiting green spaces (e.g. parks), Knowledge creation and awareness raising, Protection of agroecology approaches (agroforestry & silvopastoral systems), Educational and awareness raising programs, Improved governance of green or blue areas, Introduction of NBS governance practices involving marginalised groups

Project objectives

Developing a sustainable economic activity around agroforestry: generating income from planting trees and creating a sustainably produced product. Pedagogy: educating young children on the environment, forest ecology and cacao farming. Social exclusion: mitigating factors of social exclusion of children and youth by providing engaging educational support with labour market relevance. Integrating people to the labour market (Ref 1; 2; 3; 4)

Implementation activities

In June 2022, during "Business Thursdays," discussions between Thierry Lauzéa and young students sparked the idea for the cacao project. Following this, the Lauzéa company and the Foyer de l’Espérance reached an agreement to develop the cacao farm, with support from the DEETS (Martinican Department of Economics, Employment, Work, and Solidarity) for its labor market integration component. Additionally, the Entreprise & Environment’s "Péyi Vert" initiative facilitated a network of funders and nurseries for cacao seedlings. The project officially began on Friday, September 30, 2022, when stakeholders gathered to inaugurate the cacao farm, and students planted the first 50 cacao trees. Lauzéa then organized workshops to explain the cacao production process, from field cultivation to the final product in shops. By July 1, 2023, students had completed the plantation of 500 cacao trees for the academic year 2022-2023. Over the next two years, 1,000 additional trees are expected to be planted. The first cacao harvest is anticipated to occur 2 to 3 years after planting. Once ready, Lauzéa will harvest and process the cacao pods, transforming them into chocolate. (Ref. 1-6)

Main beneficiaries

  • Citizens or community groups

Governance

Management set-up

  • Led by non-government actors

Type of initiating organisation

  • Public sector institution
  • Private sector/corporate actor/company

Participatory approaches/ community involvement

  • Co-planning (e.g. stakeholder workshops, focus groups, participatory mapping)
  • Consultation (e.g. workshop, surveys, community meetings, town halls)
  • Joint implementation (e.g. tree planting)
  • Co-management/Joint management

Details on the roles of the organisations involved in the project

The project was initiated by the Espérance Martinique and the Frères Lauzéa, private company. The idea came during a “Business Thursdays”, organised by Espérance, bringing young people and Thierry Lauzéa together. The project then entered into a convention with Entreprises & Environment, a business network who helps with funding and plant-nurseries. The Club Med Foundation provided at least ⅔ of the tree donations. The tree planting was implemented by the schoolchildren and paid trainees. . The Lauzea company will take-over processing . L’Espérance via its affiliation with the Fondation Apprentis d’Auteuil, a catholic foundation aiming to integrate the most vulnerable youth received the financial support of the DEETS (Martinican Department of Employment and Work) for the labour market integration dimension. In this project public and private actors agreed to share the risks and responsibilities (Ref 1-4; 6).

Project implemented in response to ...

... an EU policy or strategy? Unknown
... a national policy or strategy? Unknown
... a local policy or strategy? Unknown

Type of enablers

Governance innovations (such as public private partnerships), City network or regional partnerships focused on climate change, sustainability, GI or NBS in the city

Financing

Total cost

€10,000 - €50,000

Source(s) of funding

  • Public regional budget
  • Private Foundation/Trust

Type of funding

  • Earmarked public budget
  • Donations

Non-financial contribution

Type of non-financial contribution
  • Provision of land
  • Provision of labour
Who provided the non-financial contribution?
  • Public authorities (e.g. land, utility services)
  • Citizens (e.g. volunteering)

Impacts and Monitoring

Environmental impacts

  • Green space and habitat
  • Increased number of species present
  • Achieved increased number of species present
  • Expected increased number of species present

Economic impacts

  • Increase of green jobs (e.g. paid employment positions)
  • Achieved increase of green jobs (e.g. paid employment positions)
  • Generation of income from NBS
  • Expected generation of income from NBS

Socio-cultural impacts

  • Social justice and cohesion
  • Increased involvement of locals in the management of green spaces
  • Achieved increased involvement of locals in the management of green spaces
  • Education
  • Increased support for education and scientific research
  • Achieved increased support for education and scientific research

Type of reported impacts

Presence of formal monitoring system

Unknown

Presence of indicators used in reporting

No evidence in public records

Presence of monitoring/ evaluation reports

No evidence in public records

Availability of a web-based monitoring tool

No evidence in public records

Potential risks of implementation and trade-offs

Offsetting, Carbon offsets *, Biodiversity offsetting *

References

Tree planting at the Esperance school
Screenshot taken from: https://francophone-solidarite.org/action-de-terrain-plantation-de-200-cacaoyers-avec-des-jeunes-de-martinique/
naturescapes bannerInformation about this nature-based solution was collected as part of the Naturescapes project funded by the European Union under Grant Agreement No 101084341.